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I Love You More Than My Dog: Five Decisions That Drive Extreme Customer Loyalty in Good Times and Bad

I Love You More Than My Dog: Five Decisions That Drive Extreme Customer Loyalty in Good Times and Bad

I Love You More Than My Dog: Five Decisions That Drive Extreme Customer Loyalty

I Love You More Than My Dog: Five Decisions That Drive Extreme Customer Loyalty in Good Times and Bad

by Bliss, Jeanne

  • Used
  • good
  • Paperback
Condition
Good
ISBN 10
159184441X
ISBN 13
9781591844419
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About This Item

Portfolio, 2011. Paperback. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.

Synopsis

Hundreds of businesses have customers who admire them, but only an elite few have true advocates— passionate, loyal, vocal fans—who rave about them to anyone who will listen. Jeanne Bliss, who served as a senior customer executive at five major companies, says there’s no shortcut to becoming beloved—you can’t hire a fancy marketing firm to get there. You earn it by how you decide to run your business—as Wegman’s and Harley-Davidson have for decades and as relatively new companies like Zipcar and Zappos are doing right now. After studying and working with dozens of beloved companies, Bliss has identified five key decisions that lead to customer devotion: • Decide to believe • Decide with clarity of purpose • Decide to be real • Decide to be there • Decide to say “sorry” Her examples and advice will help readers sustain growth and profit even in a tough economy.

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Details

Bookseller
ThriftBooks US (US)
Bookseller's Inventory #
G159184441XI3N00
Title
I Love You More Than My Dog: Five Decisions That Drive Extreme Customer Loyalty in Good Times and Bad
Author
Bliss, Jeanne
Format/Binding
Paperback
Book Condition
Used - Good
Quantity Available
1
ISBN 10
159184441X
ISBN 13
9781591844419
Publisher
Portfolio
Place of Publication
East Rutherford, Nj, U.s.a.
Date Published
2011

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About the Seller

ThriftBooks

Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Biblio member since 2018
Seattle, Washington

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Glossary

Some terminology that may be used in this description includes:

Jacket
Sometimes used as another term for dust jacket, a protective and often decorative wrapper, usually made of paper which wraps...
Spine
The outer portion of a book which covers the actual binding. The spine usually faces outward when a book is placed on a shelf....

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