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Izstādes "Biroja iekārta un veikala reklāma" katalogs : No 1937. gada 9. līdz 18. aprīlim Rīgā, Kongresu un amatu namos (Catalog for the Exhibition "Office Equipment and Retailers Advertising" : From 9 to 18 April 1937, in Riga Congress House and Trades House) [Directory of Latvian Manufacture and Service Industry Companies with Advertisement Examples]

Izstādes "Biroja iekārta un veikala reklāma" katalogs : No 1937. gada 9. līdz 18. aprīlim Rīgā, Kongresu un amatu namos (Catalog for the Exhibition "Office Equipment and Retailers Advertising" : From 9 to 18 April 1937, in Riga Congress House and Trades House) [Directory of Latvian Manufacture and Service Industry Companies with Advertisement Examples]

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Izstādes "Biroja iekārta un veikala reklāma" katalogs : No 1937. gada 9. līdz 18. aprīlim Rīgā, Kongresu un amatu namos (Catalog for the Exhibition "Office Equipment and Retailers Advertising" : From 9 to 18 April 1937, in Riga Congress House and Trades House) [Directory of Latvian Manufacture and Service Industry Companies with Advertisement Examples]

by Latvijas tirdzniecības un rūpniecības kameras (The Latvian Chamber of Commerce and Industry)

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  • near fine
  • Paperback
  • first
Condition
Near Fine
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About This Item

Near fine condition: cover shows slight soiling, light trace of water on the front wrapper to the fore-edge; internally very light trace of water on the fore-edge margin of three first sheets.

An exhibition of office equipment and retailers ardevtising organized by the Chamber of Commerce and Industry under the slogan "Proper work organization and advertising ensure the company's success!" was held at the Congess House and Trades House in Riga in 1937. The Chamber embarked on the constructive, positive struggle to take root in fair trade practices. Since the methods of unfair trade practices were often manifested in unacceptable advertising methods, thus the aim of this special exhibition, amongst others, was to promote the principles of fair trade and fair advertising.

An illustrated catalogue was published to accompany the exhibition. It includes the exhibition floor plans, list of exhibitors arranged in alphabetical order by company name with indication of the field of activity and address. The catalogue contains information about ca 500 companies in different sectors of manufacturing and service industry. Companies directory is followed by print advertisements (some of which color).

Catalogue cover and exhibition poster by the gifted graphic artist Raimonds Šiško (1894–?), whose best works included in the "gold fund" of Latvian Art Deco posters. Here are used all the techniques of Art Deco – impetuous perspective striving to infinity, stylization of form, minimal means of expression, bright color contrasts, etc. Diagonal composition depicts a heroic image of muscular Hermes in a winged headdress.

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Details

Bookseller
Sounds of Forest OU EE (EE)
Bookseller's Inventory #
92
Title
Izstādes "Biroja iekārta un veikala reklāma" katalogs : No 1937. gada 9. līdz 18. aprīlim Rīgā, Kongresu un amatu namos (Catalog for the Exhibition "Office Equipment and Retailers Advertising" : From 9 to 18 April 1937, in Riga Congress House and Trades House) [Directory of Latvian Manufacture and Service Industry Companies with Advertisement Examples]
Author
Latvijas tirdzniecības un rūpniecības kameras (The Latvian Chamber of Commerce and Industry)
Illustrator
Cover design: Raimonds Šiško
Book Condition
Used - Near Fine
Quantity Available
1
Edition
1st edition
Binding
Paperback
Publisher
Izstādes birojs
Place of Publication
Rīgā
Date Published
1937
Pages
XLII, [4], 68 illustration pages
Size
22 x 15 cm
Weight
0.51 lbs
Keywords
Latvia, Latvian, manufacturing, industry, advertising, trade, exhibition, catalogue, cover, design, avant-garde, art deco
Bookseller catalogs
Baltic literature;

Terms of Sale

Sounds of Forest OU

30 day return guarantee, with full refund including original shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged.

About the Seller

Sounds of Forest OU

Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Biblio member since 2021
Tallinn

About Sounds of Forest OU

Major areas of expertise include first editions of East European and Russian modernist literature and art publications of interwar period (1918-1940), with particular emphasis on artistic cover designs (avant-garde, constructivist, photomontage, etc.); rare published in a small edition books which are not found in the largest world's libraries holdings.

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