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The Leader's Guide to Storytelling: Mastering the Art and Discipline of Business
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The Leader's Guide to Storytelling: Mastering the Art and Discipline of Business Narrative Hardcover - 2005

by Denning, Stephen

  • Used
  • Good
  • Hardcover

Description

Jossey-Bass, 4/22/2005 12:00:01 A. hardcover. Good. 1.4173 in x 9.8031 in x 8.5039 in. This is a used book in good condition and may show some signs of use or wear .
Used - Good
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Details

  • Title The Leader's Guide to Storytelling: Mastering the Art and Discipline of Business Narrative
  • Author Denning, Stephen
  • Binding Hardcover
  • Edition 1st edition
  • Condition Used - Good
  • Pages 384
  • Volumes 1
  • Language ENG
  • Publisher Jossey-Bass, San Francisco
  • Date 4/22/2005 12:00:01 A
  • Illustrated Yes
  • Bookseller's Inventory # mon0000901124
  • ISBN 9780787976750 / 078797675X
  • Weight 1.28 lbs (0.58 kg)
  • Dimensions 9.28 x 6.1 x 1.28 in (23.57 x 15.49 x 3.25 cm)
  • Library of Congress subjects Public speaking, Business communication
  • Library of Congress Catalog Number 2005003105
  • Dewey Decimal Code 658.4

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Summary

In his best-selling book, Squirrel Inc., former World Bank executive and master storyteller Stephen Denning used a tale to show why storytelling is a critical skill for leaders. Now, in this hands-on guide, Denning explains how you can learn to tell the right story at the right time. Whoever you are in the organization CEO, middle management, or someone on the front lines you can lead by using stories to effect change. Filled with myriad examples, A Leader's Guide to Storytelling shows how storytelling is one of the few available ways to handle the principal and most difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. The right kind of story at the right time, can make an organization "stunningly vulnerable" to a new idea.

First line

In 1998, I made a pilgrimage to the International Storytelling Center in Jonesborough, Tennessee, seeking enlightenment.

About the author

Stephen Denning is a private consultant specializing in knowledge management and organizational storytelling. His clients include GE, IBM, Shell, McDonald's, and the U.S. Army, among others. He is the author of the acclaimed books Squirrel Inc., from Jossey-Bass, and The Springboard: How Storytelling Ignites Action in Knowledge-Era Organizations.