The Lorax

New York: Random House, 1971 Illustrated by Dr. Seuss. First edition, first printing. Publisher's pictorial paper-covered boards with an illustration of the Lorax standing on a stump to front board. Very good or better book, with some toning to boards and spine, light wear to edges, tiny dent to top edge of rear board, and a tiny spot of soiling to bottom left of front board. Overall, an excellent copy of Dr. Seuss's classic environmental book, very clean internally. In The Lorax, a boy in a heavily polluted town meets the Once-ler, who tells the boy about a time in the past when the valley was beautiful and filled with Truffula trees. The Once-ler discovered that he could convert Truffula trees into garments called Thneeds and created a booming industry in the area. A short gruff creature called the Lorax warned the Once-ler of the environmental impact of his business, but the Once-ler ignored him, until at last all the trees were gone. At the end of the book, the Once-ler, now remorseful, gives the boy a single Truffula seed. The Lorax is one of Dr. Seuss's most famous works and is recognized as an important contribution to the environmental movement. The story, written at a time of growing environmental awareness (Earth Day was established in 1970) was partially based on the sadness that Geisel felt regarding the destruction of eucalyptus trees in his La Jolla, CA neighborhood. . First Edition. Hard Cover. Very Good/Dust Jacket Included.