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Mass Media Research: An Introduction
by Wimmer, Roger D
- Used
- very good
- Condition
- Very Good
- ISBN 10
- 0534562744
- ISBN 13
- 9780534562748
- Seller
-
Tokyo, Japan
Payment Methods Accepted
About This Item
US: Wadsworth Publishing, 2002. Hardback. Very Good. A copy that has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. This text begins with an overview of mass communication research and ethics of research. It then explores each major approach to research, including qualitative research, content analysis, survey research, longitudinal research, and experimental research. The text continues with a section on data analysis, and concludes with a forward-looking section on research applications, covering such topics as research in print and electronic media and on the Internet.
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Details
- Bookseller
- Infinity Books Japan (JP)
- Bookseller's Inventory #
- RWARE0000054304
- Title
- Mass Media Research: An Introduction
- Author
- Wimmer, Roger D
- Format/Binding
- Hardback
- Book Condition
- Used - Very Good
- Quantity Available
- 1
- Binding
- Hardcover
- ISBN 10
- 0534562744
- ISBN 13
- 9780534562748
- Publisher
- Wadsworth Publishing
- Place of Publication
- US
- Date Published
- 2002
Terms of Sale
Infinity Books Japan
We return books after seven days, if the customer is not 100% happy with our transaction.
About the Seller
Infinity Books Japan
Biblio member since 2006
Tokyo
About Infinity Books Japan
Infinity Books Japan,was founded in the year 2002, we pride ourselves in being there for our customers, we deal in, used, rare, out of print and first editions.
Glossary
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- Spine
- The outer portion of a book which covers the actual binding. The spine usually faces outward when a book is placed on a shelf....