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Strategic Market Relationships: From Strategy to Implementation

Strategic Market Relationships: From Strategy to Implementation

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Strategic Market Relationships: From Strategy to Implementation

by Bill Donaldson

  • New
  • Paperback
Condition
New
ISBN 10
0470028807
ISBN 13
9780470028803
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About This Item

Paperback / softback. New. "At last a book that can be used to teach Managing Marketing Relationships that is not how to capture consumers by loyalty programmes or exploit our databases. " --Ian Wilkinson, University of New South Wales, Australia "This book is very clear and well structured and the illustrations will really help readers to understand this area.

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Details

Bookseller
The Saint Bookstore GB (GB)
Bookseller's Inventory #
A9780470028803
Title
Strategic Market Relationships: From Strategy to Implementation
Author
Bill Donaldson
Format/Binding
Paperback / softback
Book Condition
New
Quantity Available
10
Binding
Paperback
ISBN 10
0470028807
ISBN 13
9780470028803
Publisher
Wiley
This edition first published
June 11, 2007

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The Saint Bookstore

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About the Seller

The Saint Bookstore

Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Biblio member since 2018
Southport, Merseyside

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New
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