Strategic Marketing Problems: Cases and Comments, 10th
by Kerin, Roger A.; Peterson, Robert A
- Used
- Hardcover
- Condition
- Good Condition
- ISBN 10
- 0131421840
- ISBN 13
- 9780131421844
- Seller
-
Burgin, Kentucky, United States
6 Copies Available from This Seller
Payment Methods Accepted
About This Item
Synopsis
Strategic Marketing Problems: Cases and Comments balances the concepts and tools useful for solving marketing problems with numerous case studies that challenge readers to apply what they’ve learned.
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Details
- Bookseller
- A2zbooks (US)
- Bookseller's Inventory #
- 1560769242
- Title
- Strategic Marketing Problems: Cases and Comments, 10th
- Author
- Kerin, Roger A.; Peterson, Robert A
- Format/Binding
- Hardcover
- Book Condition
- Used - Good Condition
- Quantity Available
- 6
- Edition
- 10th Edition
- ISBN 10
- 0131421840
- ISBN 13
- 9780131421844
- Publisher
- Prentice Hall
- Place of Publication
- Upper Saddle River, NJ
- Date Published
- 2004
- Keywords
- BZDB42 MARKETING MANAGEMENT CASE STUDIES BUSINESS Strategic Marketing Problems Cases and Comments 10th
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About the Seller
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