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Taking Brand Initative

Taking Brand Initative

Taking Brand Initative
Stock Photo: Cover May Be Different

Taking Brand Initative

by Hatch Mary Jane

  • Used
  • good
  • Hardcover
  • first
Condition
Good/Good
ISBN 10
0787998303
ISBN 13
9780787998301
Seller
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Los Banos, California, United States
Item Price
NZ$51.07
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About This Item

Wiley, 2008. First Edition. . Hardcover. Good/Good. Taking Brand Initiative by Hatch Mary Joe, Schults, Majken Wiley- Jossey-Bass, 2008, lst, ISBN: 9780787998301 Hardback in good+ condition with Good+ dust jacket. Text is clean and unmarked, binding tight. Cover is like new. This book deals with insights into corporate branding. Organizational theory, strategic marketing, why some organizations are more effective at branding than others, branding focusing, developing and implementing branding.

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Details

Bookseller
Phoenix books\Joannes Used Books US (US)
Bookseller's Inventory #
001496
Title
Taking Brand Initative
Author
Hatch Mary Jane
Format/Binding
Hardcover
Book Condition
Used - Good
Jacket Condition
Good
Quantity Available
1
Edition
First Edition.
ISBN 10
0787998303
ISBN 13
9780787998301
Publisher
Wiley
Date Published
2008
Keywords
BRANDING, MARKETING
Bookseller catalogs
Business;

Terms of Sale

Phoenix books\Joannes Used Books

30 day return guarantee, with full refund including shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged.

About the Seller

Phoenix books\Joannes Used Books

Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Biblio member since 2006
Los Banos, California

About Phoenix books\Joannes Used Books

Phoenix Books (Joanne's Used Books) is a full-service new and used bookstore located in the heart of California's central valley. In business since 1977, we carry a large selection of new and used titles in all subjects, special order, offer search services as well as notary services. We have a large collection of titles dealing with Equines, Central California History, regional cookbooks and Indian/Asian Art.The store is open Monday through Saturday.

Glossary

Some terminology that may be used in this description includes:

Tight
Used to mean that the binding of a book has not been overly loosened by frequent use.
Jacket
Sometimes used as another term for dust jacket, a protective and often decorative wrapper, usually made of paper which wraps...
First Edition
In book collecting, the first edition is the earliest published form of a book. A book may have more than one first edition in...
Good+
A term used to denote a condition a slight grade better than Good.
New
A new book is a book previously not circulated to a buyer. Although a new book is typically free of any faults or defects, "new"...

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