Stock Photo: Cover May Be Different
Taking Brand Initative
by Hatch Mary Jane
- Used
- good
- Hardcover
- first
- Condition
- Good/Good
- ISBN 10
- 0787998303
- ISBN 13
- 9780787998301
- Seller
-
Los Banos, California, United States
Payment Methods Accepted
About This Item
Wiley, 2008. First Edition. . Hardcover. Good/Good. Taking Brand Initiative by Hatch Mary Joe, Schults, Majken Wiley- Jossey-Bass, 2008, lst, ISBN: 9780787998301 Hardback in good+ condition with Good+ dust jacket. Text is clean and unmarked, binding tight. Cover is like new. This book deals with insights into corporate branding. Organizational theory, strategic marketing, why some organizations are more effective at branding than others, branding focusing, developing and implementing branding.
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Details
- Bookseller
- Phoenix books\Joannes Used Books (US)
- Bookseller's Inventory #
- 001496
- Title
- Taking Brand Initative
- Author
- Hatch Mary Jane
- Format/Binding
- Hardcover
- Book Condition
- Used - Good
- Jacket Condition
- Good
- Quantity Available
- 1
- Edition
- First Edition.
- ISBN 10
- 0787998303
- ISBN 13
- 9780787998301
- Publisher
- Wiley
- Date Published
- 2008
- Keywords
- BRANDING, MARKETING
- Bookseller catalogs
- Business;
Terms of Sale
Phoenix books\Joannes Used Books
30 day return guarantee, with full refund including shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged.
About the Seller
Phoenix books\Joannes Used Books
Biblio member since 2006
Los Banos, California
About Phoenix books\Joannes Used Books
Phoenix Books (Joanne's Used Books) is a full-service new and used bookstore located in the heart of California's central valley. In business since 1977, we carry a large selection of new and used titles in all subjects, special order, offer search services as well as notary services. We have a large collection of titles dealing with Equines, Central California History, regional cookbooks and Indian/Asian Art.The store is open Monday through Saturday.
Glossary
Some terminology that may be used in this description includes:
- Tight
- Used to mean that the binding of a book has not been overly loosened by frequent use.
- Jacket
- Sometimes used as another term for dust jacket, a protective and often decorative wrapper, usually made of paper which wraps...
- First Edition
- In book collecting, the first edition is the earliest published form of a book. A book may have more than one first edition in...
- Good+
- A term used to denote a condition a slight grade better than Good.
- New
- A new book is a book previously not circulated to a buyer. Although a new book is typically free of any faults or defects, "new"...