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And Then There's This: How Stories Live and Die in Viral Culture
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And Then There's This: How Stories Live and Die in Viral Culture Paperback - 2010

by Wasik, Bill

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"An odd but happy marriage of sociological observation and Gonzo-style adventure."
-Wired


Journalist and new media provocateur Bill Wasik journeys to the edge of our churning and rambunctious viral culture to illuminate how anyone with a computer can initiate a small ripple of a story that can turn into a tsunami. While exploring this fascinating landscape, Wasik (who organized the very first flash mob in 2003) conducts six experiments himself. This book is a must-read for anyone interested in journalism, business, technology, and how cultural information spreads. Wasik's tour is great, stimulating and fun.

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Penguin Books, 2010-08-31. Paperback. New. BRAND NEW, Perfect Shape, No Remainder Mark,
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Details

  • Title And Then There's This: How Stories Live and Die in Viral Culture
  • Author Wasik, Bill
  • Binding Paperback
  • Edition Reprint
  • Condition New
  • Pages 208
  • Volumes 1
  • Language ENG
  • Publisher Penguin Books, U.S.A.
  • Date 2010-08-31
  • Bookseller's Inventory # 9045718
  • ISBN 9780143117612 / 0143117610
  • Weight 0.41 lbs (0.19 kg)
  • Dimensions 8.48 x 6.6 x 0.55 in (21.54 x 16.76 x 1.40 cm)
  • Ages 18 to UP years
  • Grade levels 13 - UP
  • Library of Congress subjects Internet - Social aspects, Information society - Psychological aspects
  • Dewey Decimal Code 303.483

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Summary

"An odd but happy marriage of sociological observation and Gonzo- style adventure."
-Wired


Journalist and new media provocateur Bill Wasik journeys to the edge of our churning and rambunctious viral culture to illuminate how anyone with a computer can initiate a small ripple of a story that can turn into a tsunami. While exploring this fascinating landscape, Wasik (who organized the very first flash mob in 2003) conducts six experiments himself. This book is a must-read for anyone interested in journalism, business, technology, and how cultural information spreads. Wasik's tour is great, stimulating and fun.

From the publisher

Bill Wasik is a senior editor at Harper’s magazine, where he has written on culture, media, and politics. He is the editor of the anthology Submersion Journalism and has also written for The Oxford American, Slate, Salon, and McSweeney’s.

Media reviews

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About the author

Bill Wasik is a senior editor at Harper's magazine, where he has written on culture, media, and politics. He is the editor of the anthology Submersion Journalism and has also written for The Oxford American, Slate, Salon, and McSweeney's.