Why It Sells: Decoding the Meanings of Brand Names, Logos, Ads, and Other Marketing and Advertising Ploys (The R&L Series in Mass Communication) Paperback - 2007
by Danesi, Marcel
- Used
- very good
- Paperback
Description
Standard delivery: 7 to 40 days
Details
- Title Why It Sells: Decoding the Meanings of Brand Names, Logos, Ads, and Other Marketing and Advertising Ploys (The R&L Series in Mass Communication)
- Author Danesi, Marcel
- Binding Paperback
- Condition Used - Very Good
- Pages 220
- Volumes 1
- Language ENG
- Publisher Rowman & Littlefield Publishers
- Date 2007-09-21
- Features Bibliography, Index, Table of Contents
- Bookseller's Inventory # GOR009059644
- ISBN 9780742555457 / 0742555453
- Weight 0.88 lbs (0.40 kg)
- Dimensions 8.94 x 6.89 x 0.54 in (22.71 x 17.50 x 1.37 cm)
- Library of Congress subjects Signs and symbols, Advertising
- Library of Congress Catalog Number 2007016167
- Dewey Decimal Code 658.800
About World of Books Ltd West Sussex, United Kingdom
In 2002, World of Books Group was founded on an ethos to do good, protect the planet and support charities by enabling more goods to be reused. Since then, we've grown into to a global company pioneering the circular economy. Today, we drive the circular economy through three re-commerce brands: - Wob: Through Wob, we sell. We provide affordable, preloved books and media to customers all over the world. A book leaves our collection of over seven million titles and begins a new chapter every two seconds, enabling more goods to be reused. - Ziffit: Through Ziffit, we buy. We give people around the world the opportunity to contribute to the circular economy, earn money and protect the planet, by trading their unwanted books and media. - Shopiago: Through Shopiago, we help others. By sharing the technology that has grown World of Books Group into the business it is today, we're helping charities increase revenue and reduce waste through re-commerce.
If you are not completely satisfied with your purchase for any reason, simply email customerservice@worldofbooks.com and we will quickly resolve any issues you may have. If you have any other queries about your order, please email customerservice@worldofbooks.com. Our goal is to deliver to our customers the best possible service and we hope your experience of dealing with us lives up to our promise. If for whatever reason we fail to meet your expectations then please let us know.
From the publisher
Media reviews
Citations
- Reference and Research Bk News, 02/01/2008, Page 122
