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Buyology: How Everything We Believe about Why We Buy Is Wrong Paperback - 2008
by Martin Lindstrm
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- Title Buyology: How Everything We Believe about Why We Buy Is Wrong
- Author Martin Lindstrm
- Binding Paperback
- Edition 1st ed.
- Pages 240
- Volumes 1
- Language ENG
- Publisher Random House Business Books, London
- Date 2008-01
- ISBN 9781847940124 / 1847940129
- Dewey Decimal Code 658
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Buyology: How Everything We Believe About Why We Buy is Wrong
by Lindstrom, Martin
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Buyology: How Everything We Believe About Why We Buy is Wrong
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Random House Business Books. Used - Very Good. . . All orders guaranteed and ship within 24 hours. Your purchase supports More Than Words, a nonprofit job training program for youth, empowering youth to take charge of their lives by taking charge of a business.
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Buyology [Buy-ology] [How Everything We Believe about Why We Buy is Wrong].
by Lindstrom, Martin.
- Used
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- Paperback
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- 9781847940124 / 1847940129
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Annandale, New South Wales, Australia
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London: Random House Business Books, 2008. Paperback octavo, very good condition, pages lightly toned as common, minor edgewear corners. 240 pp. Martin Lindstrom describes the gulf between what we believe influences us and what actually does. He set up a highly ambitious research project that employed the very latest in brain-scanning technology, and called on the services of 2000 volunteers. This book shares this research, revealing for the first time what we think when we see an advert, hear a marketing slogan, taste two rival brands of drink, or watch a program sponsored by a major company.
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NZ$16.69
NZ$42.28
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Stock Photo: Cover May Be Different
Buyology: How Everything We Believe About Why We Buy is Wrong
by Martin Lindstrom
- Used
- good
- Paperback
- Condition
- Used - Good
- Binding
- Paperback
- ISBN 10 / ISBN 13
- 9781847940124 / 1847940129
- Quantity Available
- 1
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Wellington, Greater Wellington, New Zealand
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NZ$15.50NZ$44.00 shipping to USA
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Random House Business Books 2008 Paperback. Good.
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NZ$44.00
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