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Readings in Advertising, Society, and Consumer Culture
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Readings in Advertising, Society, and Consumer Culture Paperback - 2007

by Roxanne Hovland; Joyce M. Wolburg; Eric E. Haley


Details

  • Title Readings in Advertising, Society, and Consumer Culture
  • Author Roxanne Hovland; Joyce M. Wolburg; Eric E. Haley
  • Binding Paperback
  • Edition [ Edition: Repri
  • Pages 440
  • Volumes 1
  • Language ENG
  • Publisher Routledge
  • Date June 2007
  • Features Bibliography, Index, Table of Contents
  • ISBN 9780765615459 / 0765615452
  • Weight 1.69 lbs (0.77 kg)
  • Dimensions 9.87 x 7.11 x 0.91 in (25.07 x 18.06 x 2.31 cm)
  • Library of Congress Catalog Number 2006038940
  • Dewey Decimal Code 306.34

Media reviews

Citations

  • Reference and Research Bk News, 11/01/2007, Page 132

About the author

Roxanne Hovland, Joyce M. Wolburg, Eric E. Haley
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Readings in Advertising, Society, and Consumer Culture
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Readings in Advertising, Society, and Consumer Culture

by Hovland, Roxanne; Wolburg, Joyce M.; Haley, Eric E

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Readings in Advertising, Society, and Consumer Culture
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Readings in Advertising, Society, and Consumer Culture

by Hovland, Roxanne, Wolburg, Joyce M., Haley, Eric E.

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Readings in Advertising, Society, and Consumer Culture
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Readings in Advertising, Society, and Consumer Culture

by Hovland, Roxanne, Wolburg, Joyce M., Haley, Eric E.

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Readings in Advertising, Society, and Consumer Culture
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Readings in Advertising, Society, and Consumer Culture

by Wolburg, Joyce M.; Hovland, Roxanne; Haley, Eric E

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Readings in Advertising, Society, and Consumer Culture
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Readings in Advertising, Society, and Consumer Culture

by Roxanne Hovland

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Paperback / softback. New. Featuring a collection of articles, this title provides context for the study of advertising by exploring the historical, economic, and ideological factors that spawned the development of a consumer culture. It also contains articles that provide background for approaching the social and ethical concerns that evolve around advertising.
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Readings in Advertising, Society, and Consumer Culture
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Readings in Advertising, Society, and Consumer Culture

by Hovland, Roxanne

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Readings in Advertising, Society, and Consumer Culture
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Readings in Advertising, Society, and Consumer Culture

by Hovland, Roxanne (Editor)/ Wolburg, Joyce (Editor)/ Haley, Eric (Editor)

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M E Sharpe Inc, 2007. Paperback. New. 425 pages. 10.00x7.00x1.00 inches.
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