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Playing to Win: How Strategy Really Works
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Playing to Win: How Strategy Really Works Hardcover - 2013

by A. G. Lafley; Roger L. Martin

Lafley, the former CEO of Procter & Gamble and one of the most successful business leaders of the last century, and Martin, Dean of the Rotman School of Management, say most firms shy away from difficult strategic choices, settling instead for false approaches that can lead to irreversible blunders.


Details

  • Title Playing to Win: How Strategy Really Works
  • Author A. G. Lafley; Roger L. Martin
  • Binding Hardcover
  • Edition 1ST
  • Pages 272
  • Volumes 1
  • Language ENG
  • Publisher Harvard Business Review Press, New Delhi
  • Date 2013-02-05
  • Illustrated Yes
  • Features Bibliography, Dust Cover, Illustrated, Index, Price on Product - Canadian, Table of Contents
  • ISBN 9781422187395 / 142218739X
  • Weight 1.1 lbs (0.50 kg)
  • Dimensions 9.4 x 6.3 x 1.2 in (23.88 x 16.00 x 3.05 cm)
  • Library of Congress subjects Success in business, Organizational change
  • Library of Congress Catalog Number 2012031189
  • Dewey Decimal Code 658.401

Media reviews

Citations

  • Choice, 09/01/2013, Page 0
  • Publishers Weekly, 12/03/2012, Page 68

About the author

A.G. Lafley has been named the new Chief Executive Officer, President, and Chairman of Procter & Gamble, where he previously served as CEO from 2000-2009. Under Lafley's leadership, P&G's sales doubled, its profits quadrupled, its market value increased by more than $100 billion, and its portfolio of billion-dollar brands--like Tide, Pampers, Olay, and Gillette--grew from 10 to 24 as a result of his focus on winning strategic choices, consumer-driven innovation, and reliable, sustainable growth.

Roger Martin is Dean of the University of Toronto's Rotman School of Management and an adviser to CEOs on strategy, design, innovation, and integrative thinking. In 2011, Roger was named by Thinkers50 as the sixth top management thinker in the world. This is his eighth book; he also contributes regularly to Harvard Business Review, the Financial Times, and the Washington Post, among others. He holds an MBA from Harvard Business School and an AB in economics from Harvard College.

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Playing to Win: How Strategy Really Works
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Playing to Win: How Strategy Really Works

by Lafley, A.G., Martin, Roger L

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by Lafley, A.G.; Martin, Roger L

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Playing to Win: How Strategy Really Works

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