The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
by Guy Kawasaki
- Used
- near fine
- Hardcover
- Condition
- Near Fine/Near Fine
- ISBN 10
- 15918405658
- ISBN 13
- 97815918405658
- Seller
-
Huachuca City, Arizona, United States
Payment Methods Accepted
About This Item
Has light shelf wear. There is a religious undertone to the work. Dust jacket in excellent condition. No writing or staining.
Synopsis
A new product, a new service, a new company, a new division, a new organization, a new anything—where there’s a will, here’s the way. It begins with a dream that just won’t quit, the once-in-a-lifetime thunderbolt of pure inspiration, the obsession, the world-beater, the killer app, the next big thing. Everyone who wants to make the world a better place becomes possessed by a grand idea. But what does it take to turn your idea into action? Whether you are an entrepreneur, intrapreneur, or not-for-profit crusader, there’s no shortage of advice available on issues such as writing a business plan, recruiting, raising capital, and branding. In fact, there are so many books, articles, and Web sites that many startups get bogged down to the point of paralysis. Or else they focus on the wrong priorities and go broke before they discover their mistakes. In The Art of the Start, Guy Kawasaki brings two decades of experience as one of business’s most original and irreverent strategists to offer the essential guide for anyone starting anything, from a multinational corporation to a church group. At Apple in the 1980s, he helped lead one of the great companies of the century, turning ordinary consumers into evangelists. As founder and CEO of Garage Technology Ventures, a venture capital firm, he has field-tested his ideas with dozens of newly hatched companies. And as the author of bestselling business books and articles, he has advised thousands of people who are making their startup dreams real. From raising money to hiring the right people, from defining your positioning to creating a brand, from creating buzz to buzzing the competition, from managing a board to fostering a community, this book will guide you through an adventure that’s more art than science—the art of the start.
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Details
- Bookseller
- New Life 4 Used Goods (US)
- Bookseller's Inventory #
- 04-08-2024-00113
- Title
- The Art of the Start
- Author
- Guy Kawasaki
- Format/Binding
- Binding is tight
- Book Condition
- Used - Near Fine
- Jacket Condition
- Near Fine
- Quantity Available
- 1
- Edition
- First Edition 22nd Printing
- Binding
- Hardcover
- ISBN 10
- 15918405658
- ISBN 13
- 97815918405658
- Publisher
- Penguin
- Place of Publication
- United States
- Date Published
- 2004
- Pages
- 226
- Keywords
- entrepreneurship, self-help
Terms of Sale
New Life 4 Used Goods
About the Seller
New Life 4 Used Goods
About New Life 4 Used Goods
Glossary
Some terminology that may be used in this description includes:
- Jacket
- Sometimes used as another term for dust jacket, a protective and often decorative wrapper, usually made of paper which wraps...
- Shelf Wear
- Shelf wear (shelfwear) describes damage caused over time to a book by placing and removing a book from a shelf. This damage is...