clusters of creativity Hardback - 2002 - 1st Edition
by rob koepp
- Used
- very good
- Hardback
- first
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Details
- Title clusters of creativity
- Author rob koepp
- Binding Hardback
- Edition number 1st
- Edition 1
- Condition Used - Very good
- Pages 296
- Volumes 1
- Language ENG
- Publisher wiley, Somerset, New Jersey, U.S.A.
- Publication date 2002
- Illustrated Yes
- Features Bibliography, Dust Cover, Illustrated, Index, Maps
- Bookseller's Inventory # 019486
- ISBN 9780471496045 / 0471496049
- Weight 1.33 lbs (0.60 kg)
- Dimensions 9.32 x 5.92 x 0.87 in (23.67 x 15.04 x 2.21 cm)
- Category Business / Economics / Finance
- Library of Congress subjects Microelectronics industry - California -, High technology industries - California -
- Library of Congress Catalogue Number 2003277260
- Dewey Decimal Code 338.476
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Like the subject matter it covers, Clusters of Creativity is innovative and original. It breaks with popular interpretations of Silicon Valley and similar regions, which range from the hyperbolically laudatory to the contemptuously dismissive, and takes a critical, objective look at the lessons that these locations provide about innovation and entrepreneurship.
Readable, yet rigorous in its analyses, the book provides a practical and balanced set of perspectives on how the powers of business creativity are fostered and sustained. It focuses not so much on the generations of high technologies but on the motivations and strategies of business leaders who turn revolutionary innovations into commercial realities. Clusters of Creativity demystifies the many enigmas that surround two leading capitals of the modern global economy, providing insights on managing innovation and entrepreneurship that are both eye-opening and broadly applicable to all organizations and industries.
Clusters of Creativity will challenge assumptions, dispel myths, enlighten, inspire, and generally provoke thought. In an age where technology and hyperbole frequently go hand-in-hand, the book's well-founded insights are all the more refreshing and important.