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The Four Steps to the Epiphany

The Four Steps to the Epiphany

The Four Steps to the Epiphany
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The Four Steps to the Epiphany Hardback - 2013 - 5th Edition

by Steve Blank

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Description

Used - Good. Good condition Writing & highlighting, HC
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Details

  • Title The Four Steps to the Epiphany
  • Author Steve Blank
  • Binding Hardback
  • Edition number 5th
  • Edition 5
  • Condition Used - Good
  • Pages 370
  • Volumes 1
  • Language ENG
  • Publisher K & S Ranch
  • Publication date 2013-07
  • Illustrated Yes
  • Bookseller's Inventory # 25-03-11-1177
  • ISBN 9780989200509 / 0989200507
  • Weight 1.85 lbs (0.84 kg)
  • Dimensions 9.56 x 7.75 x 1.25 in (24.28 x 19.69 x 3.18 cm)
  • Category Small Business/Entrepreneurship
  • Library of Congress subjects Entrepreneurship, Relationship marketing
  • Dewey Decimal Code 338
  • Quantity available 1

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Reader reviews for The Four Steps to the Epiphany

From the publisher

The bestselling classic that launched 10,000 startups and new corporate ventures - The Four Steps to the Epiphany is one of the most influential and practical business books of all time.

The Four Steps to the Epiphany launched the Lean Startup approach to new ventures. It was the first book to offer that startups are not smaller versions of large companies and that new ventures are different than existing ones.

Startups search for business models while existing companies execute them. The book offers the practical and proven four-step Customer Development process for search and offers insight into what makes some startups successful and leaves others selling off their furniture.

Rather than blindly execute a plan, The Four Steps helps uncover flaws in product and business plans and correct them before they become costly. Rapid iteration, customer feedback, testing your assumptions are all explained in this book.

Packed with concrete examples of what to do, how to do it and when

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