Kotler on Marketing
by Philip Kotler
- Used
- Hardcover
- first
- Condition
- Very Good Condition/Very Good
- ISBN 10
- 0684850338
- ISBN 13
- 9780684850337
- Seller
-
Bowral, New South Wales, Australia
Payment Methods Accepted
About This Item
The Free Press, New York, 1999. First Edition. Hardcover. Very Good Condition/Very Good. For several years, Robert Wallace, the distinguished senior editor of "The Free Press," urged me to write a marketing book for managers, one that would show the latest marketing thinking and not run 700 pages! He did not want me simply to condense my graduate student textbook, "Marketing Management, " but to write a completely new book. Bob had heard that I have been presenting one- and two-day marketing seminars around the world for twenty years and had even seen a copy of my seminar notebook. He said that the material in the notebook itself could constitute a new book. 255 pages. Quantity Available: 1. Shipped Weight: 1-2 kilos. Category: Business,Finance,Economics::Marketing; United States; Business, Finance & Marketing; ISBN: 0684850338. ISBN/EAN: 9780684850337. Inventory No: 252718. . 9780684850337
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Details
- Bookseller
- leura books (AU)
- Bookseller's Inventory #
- 252718
- Title
- Kotler on Marketing
- Author
- Philip Kotler
- Format/Binding
- Hardcover
- Book Condition
- Used - Very Good Condition
- Jacket Condition
- Very Good
- Quantity Available
- 1
- Edition
- First Edition
- ISBN 10
- 0684850338
- ISBN 13
- 9780684850337
- Publisher
- The Free Press
- Place of Publication
- New York
- Date Published
- 1999
- Keywords
- BZDB43 Business,Finance,Economics::Marketing; United States; Business, Finance & Marketing; ISBN: 0684850338 EAN: 9780684850337 Philip Kotler Kotler on Marketing
- Bookseller catalogs
- Business,Finance,Economics / Marketing;
Terms of Sale
leura books
30 day return guarantee, with full refund including shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged. Once your order has been received, it will be picked, packed and mailed within 48 hours.
About the Seller
leura books
Biblio member since 2003
Bowral, New South Wales
About leura books
Quality Used Online Bookstore
Glossary
Some terminology that may be used in this description includes:
- First Edition
- In book collecting, the first edition is the earliest published form of a book. A book may have more than one first edition in...
- New
- A new book is a book previously not circulated to a buyer. Although a new book is typically free of any faults or defects, "new"...