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Kotler on Marketing

Kotler on Marketing

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Kotler on Marketing

by Philip Kotler

  • Used
  • Hardcover
  • first
Condition
Very Good Condition/Very Good
ISBN 10
0684850338
ISBN 13
9780684850337
Seller
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Bowral, New South Wales, Australia
Item Price
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About This Item

The Free Press, New York, 1999. First Edition. Hardcover. Very Good Condition/Very Good. For several years, Robert Wallace, the distinguished senior editor of "The Free Press," urged me to write a marketing book for managers, one that would show the latest marketing thinking and not run 700 pages! He did not want me simply to condense my graduate student textbook, "Marketing Management, " but to write a completely new book. Bob had heard that I have been presenting one- and two-day marketing seminars around the world for twenty years and had even seen a copy of my seminar notebook. He said that the material in the notebook itself could constitute a new book. 255 pages. Quantity Available: 1. Shipped Weight: 1-2 kilos. Category: Business,Finance,Economics::Marketing; United States; Business, Finance & Marketing; ISBN: 0684850338. ISBN/EAN: 9780684850337. Inventory No: 252718. . 9780684850337

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Details

Bookseller
leura books AU (AU)
Bookseller's Inventory #
252718
Title
Kotler on Marketing
Author
Philip Kotler
Format/Binding
Hardcover
Book Condition
Used - Very Good Condition
Jacket Condition
Very Good
Quantity Available
1
Edition
First Edition
ISBN 10
0684850338
ISBN 13
9780684850337
Publisher
The Free Press
Place of Publication
New York
Date Published
1999
Keywords
BZDB43 Business,Finance,Economics::Marketing; United States; Business, Finance & Marketing; ISBN: 0684850338 EAN: 9780684850337 Philip Kotler Kotler on Marketing
Bookseller catalogs
Business,Finance,Economics / Marketing;

Terms of Sale

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About the Seller

leura books

Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Biblio member since 2003
Bowral, New South Wales

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