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Fashion Brands: Branding Style from Armani to Zara Paperback - 2012 - 3rd Edition
by Mark Tungate
This third edition explores the popularization of fashion and explains how marketers and branding experts have turned clothes and accessories into objects of desire.
Details
- Title Fashion Brands: Branding Style from Armani to Zara
- Author Mark Tungate
- Binding Paperback
- Edition number 3rd
- Edition 3
- Pages 240
- Volumes 1
- Language ENG
- Publisher Kogan Page
- Date 2012-10-30
- Features Bibliography, Index, Table of Contents
- ISBN 9780749464462 / 0749464461
- Weight 0.83 lbs (0.38 kg)
- Dimensions 9.06 x 6.29 x 0.53 in (23.01 x 15.98 x 1.35 cm)
- Library of Congress subjects Branding (Marketing), Advertising - Fashion
- Dewey Decimal Code 746.920
Media reviews
Citations
- Choice, 05/01/2013, Page 0
About the author
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Fashion Brands: Branding Style from Armani to Zara
by Tungate, Mark
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Fashion Brands: Branding Style from Armani to Zara
by Tungate, Mark
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Kogan Page, 10/03/2012. 3. Paperback. Used; Very Good. **WE SHIP WITHIN 24 HRS FROM LONDON, UK, 98% OF OUR ORDERS ARE RECEIVED WITHIN 7-10 DAYS. We believe you will be completely satisfied with our quick and reliable service. All orders are dispatched as swiftly as possible! Buy with confidence! Greener Books.
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Fashion Brands : Branding Style from Armani to Zara
by Mark Tungate
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Fashion Brands: Branding Style from Armani to Zara
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Fashion Brands: Branding Style from Armani to Zara
by Tungate, Mark
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- ISBN 10 / ISBN 13
- 9780749464462 / 0749464461
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Fashion Brands: Branding Style from Armani to Zara
by Mark Tungate
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Paperback / softback. New. Explore the popularization of fashion and how marketers and branding experts have turned clothes and accessories into objects of desire with this insightful and practical guide to fashion branding.
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Fashion Brands: Branding Style from Armani to Zara
by Tungate, Mark
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- ISBN 10 / ISBN 13
- 9780749464462 / 0749464461
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