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Accelerants: Twelve Strategies to Sell Faster, Close Deals Faster, and Grow Your
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Accelerants: Twelve Strategies to Sell Faster, Close Deals Faster, and Grow Your Business Faster Hardback - 2006

by Michael A. Boylan

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'Many sales processes don't work anymore––period. But companies don't know exactly what's not working, or why, or what needs fixing. What's worse, many companies are in denial that their processes are broken and will not support what they need to do going forward.'Today it's tougher than ever for sales, marketing, and business development organizations to keep improving their revenue and profits. Potential clients want to see salespeople less and less, real decision makers hide behind skilled gatekeepers, and even when you actually reach them, they have impossibly short attention spans. Sales and closing cycles get longer, margins get thinner, and customers keep raising the bar – demanding more value, cheaper prices, and better service. Michael Boylan's Accelerants offers a powerful solution to these impediments to growth. Giving business leaders the tools to diagnose what is hindering revenue growth, Boylan first identifies twelve constraints that apply consistent downward pressure on companies, making them less efficient, effective, and profitable. He then prescribes the Accelerant Principles twelve field-proven tools Boylan has perfected over twenty years that can help any organization overcome, minimize, or dissolve the constraints to business growth.Together, the Accelerant principles offer a cohesive framework that can help any business:* target new revenue opportunities more effectively * connect with the real decision makers faster * craft more persuasive value propositions * deliver better pitches, in less time * weed out prospects who are "just kicking the tires" * shorten closing cycles by up to 25 percent You'll read how a magazine start-up used the Accelerant Principles to create such a compelling value proposition that advertisers were competing with each other to participate. And how a large multinational technology firm employed these techniques to meet with top executives from day one and close unprecedented deals faster than they thought possible. With ideas that are relevant, timely, and applicable, Accelerants provides a program that will foster empowerment, cohesion, and clarity of purpose within any sales, marketing, or business development organization.

Summary

“Many sales processes don’t work anymore––period. But companies don’t know exactly what’s not working, or why, or what needs fixing. What’s worse, many companies are in denial that their processes are broken and will not support what they need to do going forward.” 

Today it's tougher than ever for sales, marketing, and business development organizations to keep improving their revenue and profits. Potential clients want to see salespeople less and less, real decision makers hide behind skilled gatekeepers, and even when you actually reach them, they have impossibly short attention spans. Sales and closing cycles get longer, margins get thinner, and customers keep raising the bar – demanding more value, cheaper prices, and better service.
 
Michael Boylan's Accelerants offers a powerful solution to these impediments to growth. Giving business leaders the tools to diagnose what is hindering revenue growth, Boylan first identifies twelve constraints that apply consistent downward pressure on companies, making them less efficient, effective, and profitable. He then prescribes the Accelerant Principles—twelve field-proven tools Boylan has perfected over twenty years that can help any organization overcome, minimize, or dissolve the constraints to business growth.
 
Together, the Accelerant principles offer a cohesive framework that can help any business:
  • target new revenue opportunities more effectively
  • connect with the real decision makers faster
  • craft more persuasive value propositions
  • deliver better pitches, in less time
  • weed out prospects who are "just kicking the tires"
  • shorten closing cycles by up to 25 percent
You’ll read how a magazine start-up used the Accelerant Principles to create such a compelling value proposition that advertisers were competing with each other to participate. And how a large multinational technology firm employed these techniques to meet with top executives from day one and close unprecedented deals faster than they thought possible.
 
With ideas that are relevant, timely, and applicable, Accelerants provides a program that will foster empowerment, cohesion, and clarity of purpose within any sales, marketing, or business development organization.

Reader reviews for Accelerants: Twelve Strategies to Sell Faster, Close Deals Faster, and Grow Your Business Faster

From the publisher

Today its tougher than ever for sales, marketing and business development organisations to keep improving their revenue and profits. This text offers a solution with a framework of 12 proven tools to help businesses.

Details

  • Title Accelerants: Twelve Strategies to Sell Faster, Close Deals Faster, and Grow Your Business Faster
  • Author Michael A. Boylan
  • Binding Hardback
  • Edition First
  • Pages 224
  • Volumes 1
  • Language ENG
  • Publisher Portfolio, New York, N. Y.
  • Publication date December 28, 2006
  • Illustrated Yes
  • ISBN 9781591841500 / 159184150X
  • Weight 0.75 lbs (0.34 kg)
  • Dimensions 8.48 x 5.72 x 0.9 in (21.54 x 14.53 x 2.29 cm)
  • Age range 18 to UP years
  • Grade levels 13 - UP
  • Category Business / Economics / Finance
  • Dewey Decimal Code 658.409

Media reviews

Six Sigma is to quality, as Accelerants is to sales and new business development. Understand and learn this comprehensive set of business development principles, shape them around each business unit's offerings and target markets, then apply them in the field to drive more revenue, more efficiently and effectively. Your business developers will be glad you did, as will all your stakeholders. (Michael Meyer, CEO and chairman, i360 Technologies, Inc.; Former CEO, Cap Gemini, America)With procurement taking a larger role in how companies buy, coupled with consolidation of decision-making power and authority at the top, Accelerants does a masterful job of explaining why these twelve constraints get in the way of getting more business, so you can minimize them. A brilliant way of explaining what's blocking a company's forward progress, and how [to get] going again! (James Woodward, former senior vice president, Cap Gemini America)Years of refining these tools with major clients ought to indicate the process has integrity and delivers results, based on the firms who continue to embrace the tools. What are you waiting for if your goal is to drive more business into the organization? Accelerants should be learned, practiced, and embraced by every single sales and business developer you employ, if you expect to remain competitive. (Jay E. Mincks, executive vice president of worldwide sales and marketing, Administaff, Inc.) Accelerants offers twelve tools which can be used individually to address certain challenges––or, as a cohesive process in the field, whichever you chose! This is unique, and offers the flexibility companies need to address the complexities of getting more business on the books efficiently!
Steve Prentiss, senior vice president of human resources, ADP Brokerage ServicesSenior management wake-up. Here is a best-in-class tool-set for you and your producers, regardless of how seasoned and tenured they may be! It is a fabulous, step-by-step approach that can be flexed to the specifics of each opportunity to bring in more deals, bigger and faster, while assisting in the accuracy of your forecasting. Learn the process! (John Murray, chairman and CEO, AdvancePath Academics; former chairman and CEO, PLATO LearningIf [Boylan] can engage a group of several thousand attendees at the Microsoft World Fusion Annual Conventions and receive their highest general session keynote speaker ratings, I am certain he would serve your organization well. He is a pro! As good as I have heard, with content that is timely and relevant. (Robert Thele, former president and CEO, Covey Leadership [now Franklin-Covey])END

About the author

Michael A. Boylan is founder and CEO of the management consulting firm Accelerant International, which works with Fortune 1000 clients such as ADP, Microsoft's Certified Solution Providers, Cap Gemini Ernst & Young, PLATO Learning, and Research in Motion (maker of BlackBerry). An entrepreneur since 1986, he lectures widely for corporations and is the author of a previous book entitled "The Power to Get In."

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Accelerants: Twelve Strategies to Sell Faster, Close Deals Faster, and Grow Your Business Faster
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by Michael A. Boylan

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Accelerants : Twelve Strategies to Sell Faster, Close Deals Faster, and Grow Your Business Faster

by Michael A. Boylan

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Accelerants : Twelve Strategies to Sell Faster, Close Deals Faster, and Grow Your Business Faster

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by Michael A. Boylan

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