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Bridging the Communication Gap between Black and White
by Tiley, Alan S
- Used
- Hardcover
- Condition
- See description
- Seller
-
Port Elizabeth, South Africa
Payment Methods Accepted
About This Item
(Cape Town, Tafelberg, 1974). 8vo; original brown boards; pictorial dustwrapper; pp. (vi) +120. Dustwrapper very slightly rubbed; previous owner's discreet hand-stamp on front free endpaper. Very good condition. "In South Africa White and Black communities live next to each other and White and Black work together in workshops, offices and private houses. In order to have worth-while human contacts, it is necessary for Whites to sense the attitude of the various Black groups and to study their behaviour and philosophy of life. Only by knowing your neighbour well, can one communicate with him in meaningful terms. … Alan S. Tiley is a well-known Johannesburg marketing and advertising expert who has many years of practical experience with the Black market. Although he writes from a commercial point of view, the author makes it obvious that new approaches cannot be made in isolation. Bridging the communication gap in one field will benefit all contacts between Blacks and Whites in every respect. This book heralds a new approach which will have wide repercussions, not only in commerce, but in all aspects of life." .
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Details
- Bookseller
- Christison Rare Books, IOBA SABDA
(ZA)
- Bookseller's Inventory #
- 1190
- Title
- Bridging the Communication Gap between Black and White
- Author
- Tiley, Alan S
- Book Condition
- Used
- Binding
- Hardcover
- Publisher
- (Cape Town, Tafelberg, 1974)
- Keywords
- Interracial relations. Race. South Africa. Black South Africans. Communication. Prejudice. Advertising. Marketing Apartheid
- Bookseller catalogs
- Apartheid;
Terms of Sale
Christison Rare Books, IOBA SABDA
All books offered subject to availability. Returns are accepted where we have erred materially in our description of goods.
About the Seller
Christison Rare Books, IOBA SABDA
Biblio member since 2018
Port Elizabeth
About Christison Rare Books, IOBA SABDA
Christison Rare Books operates as a mail order business, based in Port Elizabeth. We are members of IOBA and SABDA. Whereas we stock thousands of books on a wide variety of subjects, our focus has always been on SE Africa - its peoples, wildlife and history. The store is managed by Lindsay Christison. Although we do not run an open book shop, prospective customers who would like to examine items described in our on-line list of stock are welcome to make an appointment.
Glossary
Some terminology that may be used in this description includes:
- Dustwrapper
- Also known as book jacket, dust cover, or dust wrapper, a dust jacket is a protective and decorative cover for a book that is...
- New
- A new book is a book previously not circulated to a buyer. Although a new book is typically free of any faults or defects, "new"...
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